1. Newsletter Contents:
The newsletter introduces the latest partner, NYC-based Joe Coffee, and their house blend, The Daily. This medium roast coffee boasts notes of chocolate, caramel, and molasses, offering a smooth and delightful experience. The blend is sourced from Brazilian and Honduran beans, promoting sustainability with a commitment to Rainforest Alliance-certified producers. The newsletter highlights Joe Coffee's popularity in NYC and its appeal to coffee lovers seeking a reliable morning ritual.
Additionally, the newsletter offers a 50% discount on the first delivery when subscribing to a coffee plan, encouraging readers to enjoy this new favorite blend at an affordable price.
2. Products:
The featured product in the newsletter is "The Daily" house blend from Joe Coffee. This medium roast coffee is described as rich, smooth, toasty, and chocolaty with a chocolate-covered almond note in the finish. The blend is designed for those who appreciate medium roasts and seek a reliable and delicious morning drink. The pricing for a bag of The Daily is $22.50, with a discounted member price of $21.38.
3. Store - Bean Box (beanbox.com):
Bean Box is an Inc. 5000 company based in Seattle, WA. The store offers a curated selection of high-quality coffees, including the partnership with Joe Coffee and their blend, The Daily. The store emphasizes bringing better mornings to its customers through delightful coffee experiences. With a commitment to featuring top-notch blends and supporting sustainable practices like sourcing from Rainforest Alliance-certified producers, Bean Box aims to provide a premium coffee subscription service.
Customers can manage their preferences and subscription through the store's website and also enjoy discounts and special offers, as seen in the newsletter offering a 50% discount on the first delivery. The store's mission is to offer joyous coffee moments and promote a positive coffee-drinking culture among its customers.