Double The Joy, Double The Blessings - Newsletter Analysis
1. Contents of the Newsletter
The newsletter from BERJAYA HOSPITALITY GROUP is centered around celebrating Chinese New Year with abundance and joy. It showcases festive deals and events across various Berjaya properties to usher in a prosperous year. Highlights include:
- Berjaya Times Square Hotel in Kuala Lumpur offers Prosperity Yee Sang and Bountiful Set Menus.
- The Taaras Beach & Spa Resort presents Lunar New Year Getaway and A Taste of Prosperity dining options.
- Berjaya Penang Hotel features Lunar Delights with reunion dinners.
- Berjaya Langkawi Resort offers Flavours of Fortune with Yee Sang and Hot Pot Buffet Dinners.
- The Chateau Spa & Wellness Resort and Colmar Tropicale at Berjaya Hills also host special Chinese New Year feasts.
The newsletter also includes Lion Dance performances at various Berjaya properties and highlights the company's commitment to Corporate Social Responsibility through activities like clean-up drives and supporting special education students.
2. Products
The products featured in the newsletter are primarily related to festive offerings for Chinese New Year celebrations across Berjaya properties. These include Prosperity Yee Sang, Set Menus, Reunion Buffet Dinners, and special accommodation packages like Lunar New Year Getaways.
3. BerjayaHotel.com Store
The store mentioned in the newsletter, Berjaya Times Square Hotel in Kuala Lumpur, is part of the Berjaya Hospitality Group. As a domain, berjayahotel.com serves as a platform to showcase and book accommodations, dining experiences, and event spaces at Berjaya properties. The website likely provides information on hotel amenities, special packages, promotions, and corporate events hosted by the group.
