One week of Black Month, here is the top 10
Black Month Week One: The Top 10 Bioethanol and Fireplace Picks
Black Month at bioethanol-fireplace.co.uk has now been running for a full week, and the early results are in. In this weekly update, the retailer shares the ten fireplaces its customers bought most during the first seven days of the promotion. The Washington bioethanol stove claimed first place, and the list offers a useful starting point for anyone who is still deciding what kind of fireplace suits their home.
What the Newsletter Contains
The email was sent on a Sunday under the subject line "One week of Black Month, here is the top 10." It opens with a banner highlighting Black Month discounts of up to 20%, followed by a short introduction explaining that the list reflects real customer purchases from the first week. The main section is a ranked list of ten products, each accompanied by a short description and a discount label. The newsletter then invites readers to browse all Black Month offers, which run throughout November while stocks last.
The email also includes a short survey asking readers which type of fireplace they own or are considering, with three options: bio fireplace, electric fireplace, and water vapour fireplace. Readers can click one to help the company tailor future messages. The sign-off comes from Amalie and the wider team, followed by contact details for the UK team by phone and WhatsApp, an email link, and an invitation to visit the Greenwich showroom by appointment or book a video presentation. A footer lists the service promises and company address.
The Top 10 Fireplaces
- Washington bioethanol stove (first place, 20% off): Looks like a wood-burning stove but needs no chimney.
- Ocean wall fireplace, black (20% off): A small wall fireplace that takes up no floor space.
- PowerFlame 1 electric insert (20% off): An electric fireplace insert that only needs a plug socket.
- Bio fireplace insert 600, one-sided (15% off): Designed for building into a wall or an existing fireplace.
- Cocoon hanging fireplace (20% off): A round fireplace that hangs from the ceiling.
- Oregon wall-mounted stove (20% off): Resembles a wood-burning stove mounted on the wall, without a chimney.
- Texas wall fireplace, black (20% off): A black wall fireplace that hangs like a picture.
- Nevada wall fireplace (20% off): A simple wall fireplace that suits most rooms.
- Washington bioethanol stove, white (20% off): The same stove as the number one pick, in white. Only a few left.
- Cassette 400-600 water vapour insert (20% off): Produces flames made of water vapour that can be touched without burning yourself.
About the Products
The list covers three main families of fireplace, each suited to different homes and preferences.
Bioethanol Fireplaces
Bioethanol models burn a clean fuel and need no chimney, flue, or gas connection, which makes them practical for flats, rentals, and rooms where building work is not possible. The Washington bioethanol stove leads the chart because it captures the look of a traditional wood-burning stove while avoiding the installation requirements that usually come with one. It is also available in white, giving buyers a choice that matches a lighter interior. The Bio fireplace insert 600, one-sided, is aimed at those who want to build a fireplace into a wall or an existing opening, offering a more integrated finish.
Wall-Mounted and Hanging Designs
Several products on the list prioritise space saving. The Ocean wall fireplace in black takes up no floor area, while the Texas wall fireplace in black is designed to hang like a picture. The Nevada wall fireplace offers a simple, versatile option for most rooms. The Oregon wall-mounted stove combines the appearance of a wood-burning stove with a wall-mounted format. For a more striking centrepiece, the Cocoon hanging fireplace is round and suspended from the ceiling, creating a bold focal point.
Electric and Water Vapour Options
The PowerFlame 1 electric insert is the simplest to install, requiring only a standard plug socket. It suits customers who want the atmosphere of a flame without any fuel. The Cassette 400-600 water vapour insert offers a different experience, producing flames made of water vapour that can be touched safely. It is a good option for households that want a modern feature with an unusual visual effect.
About the Store
Bioethanol-fireplace.co.uk is a UK-based retailer specialising in bioethanol, electric, and water vapour fireplaces. The company is registered as Bioethanol-fireplace Limited, with its address at Unit 7, Greenwich Centre Business Park in London. Its focus on products that do not require a chimney reflects a clear niche: helping homeowners and renters add a fireplace to a room without major construction.
The business offers several services designed to reduce buying risk. Shipping is free on orders over £99, and stock items are typically delivered within one to three business days. The company also states that it matches the lowest online price, and it provides a price guarantee. Customers can speak to the UK team by phone or WhatsApp, send an email, or visit the Greenwich showroom by appointment. For those who cannot travel, a video presentation is available.
The tone of the newsletter is friendly and personal, signed by Amalie and the team, and it uses customer purchase data to guide shoppers rather than relying only on promotional language. By inviting readers to share which fireplace type interests them, the retailer shows an effort to build a relationship and deliver more relevant recommendations over time. For shoppers new to fireplaces, the store presents itself as a knowledgeable and accessible place to begin.
