Newsletter Analysis: Bobbi Brown Cosmetics
1. Contents of the Newsletter
The newsletter from Bobbi Brown Cosmetics introduces the Bobbi Brown Multivitamin Multitaskers collection, featuring the Vitamin Enriched Face Base as the iconic moisturizer and primer. The newsletter highlights the benefits of the Vitamin Enriched Smoothing Serum and emphasizes the importance of skincare preparation with the Vitamin-Enriched collection. Customers are encouraged to shop for skincare products that enhance complexion and work seamlessly with makeup application. Additionally, a promotional offer allows customers to pick 3 mini gifts upon spending £55 or more, with the chance to receive a full-size Vitamin Enriched Eye Base for orders over £75.
2. Products
The key product highlighted in the newsletter is the Vitamin Enriched Face Base, known for its role as a moisturizer and primer in one. The collection also includes the Vitamin Enriched Smoothing Serum, designed to provide hydration and nourishment to the skin. Other products mentioned are for skincare preparation, moisturizing, priming, and prepping the under eyes for makeup application. The Bobbi Brown Multivitamin Multitaskers collection focuses on enhancing skin health and promoting a flawless makeup finish.
3. Bobbi Brown Cosmetics Store (bobbibrown.ch)
The Bobbi Brown Cosmetics online store, bobbibrown.ch, offers a range of beauty products categorized into face, eyes, skin, and lips. Customers can enjoy complimentary gift wrap services and live chat support with samples artists for product recommendations. The store features bestsellers, online exclusive offers, free beauty services, and convenient delivery and returns options. Membership perks for BBACCESS members include special promotions and benefits. The store prides itself on providing a seamless shopping experience and high-quality products for skincare and makeup enthusiasts.
