Newsletter Analysis: Bobbi Brown Cosmetics

1. Contents of the Newsletter

The newsletter from Bobbi Brown Cosmetics introduces exciting offers for makeup lovers. Customers can receive free makeup essentials by spending a certain amount. By spending £65, they get a 3-piece makeup ready set, and for purchases over £85, they also receive a full-size Luxe Eye Shadow. The newsletter highlights the limited-time offers and encourages customers to shop to discover new products and unlock exclusive gifts.

2. Products

The products highlighted in the newsletter include:

• Long-Wear Cream Shadow Stick: A quick eye shadow stick for easy application.
• Vitamin Enriched Face Base: A multitasking, moisturizing primer to prep the skin for makeup.
• Extra Plump Lip Serum: A hydration-boosting lip plumper for smooth and plump lips.
• Pot Rouge for Lips & Cheeks: A cream blush and lip color for a natural flush of color.

Customers can explore a variety of products for the face, eyes, skin, and lips on the Bobbi Brown website.

3. Bobbi Brown Store (bobbibrown.ch)

The newsletter promotes shopping on the Bobbi Brown website (bobbibrown.co.uk). The store offers a range of bestselling products and exclusive online offers. Customers can enjoy complimentary gift wrapping and free beauty services when they shop at Bobbi Brown. The store caters to members of the BBACCESS program, providing perks and exclusive benefits.