Newsletter Overview:
The newsletter from Boston Proper promotes their "Luxe Layovers" collection of dresses, highlighting their versatility from departure lounges to destination dinners. The dresses are described as comfortable, polished, and offering off-duty glamour in easily packable pieces. Customers are encouraged to shop the Beyond Travel Dresses, with a discount offer of 25% off orders of $150+ or 30% off orders of $200+ when using the code SAVEMORE. The newsletter also features a brand they love, A.ROSE, and encourages shoppers to explore new arrivals including dresses and other clothing items. Additionally, there is a Beyond Travel Sale and an offer for free shipping on orders $200+ with the code SAVEMORE. Customers are also reminded of the Proper Insider Rewards program and can sign up for SMS updates.
Products Featured:
The main focus of the newsletter is on the "Luxe Layovers" collection, particularly the Beyond Travel Dresses which are highlighted for their versatility, comfort, and style. The newsletter also mentions a brand they love, A.ROSE, implying they offer trendy and chic clothing items. Customers are encouraged to explore new arrivals, especially dresses and basics. The Beyond Travel Sale suggests that there are discounted items suitable for travel or everyday wear. Additionally, the newsletter mentions select summer favorites available for a 30% discount using the code SUMMER30, showcasing seasonal promotions.
About Boston Proper (bostonproper.com):
Boston Proper is described as a one-of-a-kind women's clothing boutique that prioritizes fashion, confidence, and ageless style. The store aims to offer uniqueness for everyday wear with distinctive, on-trend, and affordable looks. Their collection seems to cater to women looking for stylish and versatile clothing options that can effortlessly transition from day to night. The mention of Proper Insider Rewards indicates they have a loyalty program to reward frequent shoppers, and the option to sign up for SMS updates suggests they value staying connected with their customers. Boston Proper is presented as a brand that celebrates individuality and personal style, offering a range of clothing that exudes confidence and sophistication.
