Newsletter Analysis: Feel like a Beast in the Glycerin 22
1. Contents of the Newsletter:
The newsletter primarily focuses on the Glycerin 22 running shoe, highlighting it as the go-to shoe for professional athletes. It mentions the benefits of the shoe, such as supreme softness, improved fit, and smooth and stable transitions. The newsletter also introduces the Brooks Beasts track club, showcasing the professional athletes who endorse and use the Glycerin 22.
Additionally, it promotes free express shipping for members who create an account and encourages readers to join the Brooks Run Club to enjoy benefits like free express shipping, early access to products, and prizes.
2. Products: Glycerin 22
The Glycerin 22 is highlighted as the featured product in the newsletter. Designed as the go-to training shoe for the Brooks Beasts team, the Glycerin 22 boasts features like nitrogen-infused DNA Tuned cushioning for plush landings and responsive toe-offs, an engineered double jacquard knit upper for an accommodating fit, and a broad platform for stable transitions.
3. Store Analysis: Brooksrunning.com
Brooksrunning.com is the online store that sent the newsletter. Based in Seattle, WA, Brooks Sports Inc. offers a range of premium running gear and accessories for both men and women. The store emphasizes high-quality performance footwear like the Glycerin 22, endorsed by professional athletes.
Customers can join the Brooks Run Club to access exclusive benefits like free express shipping, early product access, and prizes. The store's commitment to providing top-notch running gear and promoting an active lifestyle is evident in its product offerings and community engagement initiatives.