Newsletter Analysis: WHO SAYS YOU CAN'T?!
1. Contents of the Newsletter:
The newsletter focuses on providing makeup tips and product promotions to enhance the user's makeup application techniques. It suggests layering warm-toned lip gloss like Everglass Tea before adding cool-toned lip colors, offering a solution for matching lip tone with lip color. The text also recommends diffusing bright lip colors with softer shades for a more blended look. Additionally, it features a free full-size Everglass Lip Dew promotion with orders over $50, encouraging users to add products to their cart to qualify for the gift. The newsletter also includes information on signing up for text messages to receive exclusive promotions and a discount on the next order.
2. Products:
The products highlighted in the newsletter include Lip Cushion Mystic, Soft Spoken Flutter, Whisper Spring, Everglass Tea, and Everglass Lip Dew. Lip Cushion Mystic is a cool-toned lip color, while Everglass Tea is a warm-toned lip gloss. Soft Spoken Flutter and Whisper Spring are mentioned for diffusing edges of bright lip colors. Everglass Lip Dew is being offered as a free gift with orders over $50 during a specific promotional period.
3. EM Cosmetics Store:
EM Cosmetics is the store behind the newsletter, with the domain emcosmetics.com. The store is based in Culver City, CA, and offers a range of makeup products designed to empower users to express themselves through makeup. The store emphasizes the use of products like Lip Cushion Mystic, Everglass Tea, and Everglass Lip Dew to create versatile and personalized makeup looks. EM Cosmetics aims to provide high-quality makeup solutions that cater to individual preferences and styles.