Newsletter Analysis: Shepard Fairey Collection
1. Contents of the Newsletter
The newsletter introduces the Shepard Fairey Collection by OBEY. It talks about the evolution of Fairey's visual language and how it is reflected in the summer collection of OBEY. The newsletter mentions an art exhibition titled 'La Vie En Noir' organized by OBEY Art Space Paris, showcasing the works of artists Amy Dorian and Rob Roche.
It also provides information about upcoming events, such as art exhibitions and after-party events in Paris, organized by 11 PM Records and OBEY Art Space. The newsletter invites readers to follow OBEY Arts Space on social media for updates.
2. Products
The newsletter mentions new arrivals for both men and women's collections. It also promotes OBEY News, La Haine, Alphafox, and OBEY Records. Additionally, it offers a 10% discount and early access to exclusives by downloading their app available on Google Play and the App Store.
Moreover, it highlights free UPS ground shipping on all orders above €150, enticing customers with a convenient and cost-effective shopping experience.
3. Store - ObeyClothing.com
Although the specific details of the store are not explicitly mentioned in the newsletter, based on the content, ObeyClothing.com seems to be a trendy online store offering a range of apparel and accessories inspired by Shepard Fairey's iconic style. The store likely focuses on streetwear fashion and artistic designs.
With mentions of art exhibitions, collaborations with artists, and a unique collection curated by OBEY Art Space Paris, the store seems to have a strong emphasis on art and creativity alongside its clothing line. The free shipping offer and app download option indicate a customer-centric approach to enhance the shopping experience.
