Uncover Cobblestones, by SFERRA x Scalamandré
Uncover Cobblestones, by SFERRA x Scalamandré
1. Newsletter Contents:
The newsletter from SFERRA introduces the collaboration between SFERRA and Scalamandré, presenting the Cobblestones collection. The collection is described as breathing new life into a classic Scalamandré design, blending historical inspiration with SFERRA's expertise. The Cobblestones range features a watercolor effect and delicate embroidery on Italian-woven cotton percale, drawing influence from the pathways of Mystras.
The newsletter highlights products from the Cobblestones collection, such as coverlets and shams, emphasizing visual and textural appeal for a coordinated bed aesthetic. Additionally, the email mentions the availability of complimentary ground shipping on all U.S. orders (excluding certain items like mattresses, toppers, rugs, and bed frames/headboards). The communication also includes information on SFERRA Rewards, where customers can earn points with every purchase.
2. Products:
The Cobblestones collection by SFERRA x Scalamandré includes coverlets and shams that feature a combination of printed watercolor effects and delicate embroidery on Italian-woven cotton percale. These products aim to add visual and textural interest to bedding, creating a coordinated and beautiful bedroom aesthetic.
3. Store - SFERRA.com:
SFERRA, established in Italy in 1891, is known for its fine linens and craftsmanship. The store offers a variety of products including bedding, bath linens, table linens, gifts, décor items, loungewear, fragrances, and furnishings. SFERRA provides complimentary ground shipping on all U.S. orders, with certain exclusions as mentioned in the newsletter. Customers can also sign up for SFERRA Rewards to earn points on purchases and enjoy additional perks. The brand has physical locations like the SFERRA Townhouse and SFERRA Southampton boutique where customers can explore the products and redeem special promotions like the SFERRA Rewards Bonus Event.