Newsletter Analysis: Shaz & Kiks
Contents of the Newsletter
The newsletter from Shaz & Kiks celebrates the founders' journey of creating a brand that honors their South Asian heritage and rich hair rituals. It highlights the emotional connection people have with their hair and the impact it has on their confidence and identity. The founders express gratitude towards their community for supporting their vision of crafting products that celebrate healthy, beautiful hair. The newsletter also announces their birthday month celebration by offering a free Essential Prewash product with orders over $100. The founders' message emphasizes the importance of hair care and the brand's commitment to providing nutrient-rich products inspired by Indian traditions and modern science.
Products
Shaz & Kiks offer high-performing hair care products rooted in Ayurveda. The featured product, Essential Prewash, is a key component in their collection and is being gifted with orders over $100 as part of the birthday month celebration. The brand emphasizes the use of clinically proven herbs, oils, and flowers from the Indian subcontinent to promote healthy and strong hair, inside and out. Customers can build their bundle, take an Ayurvedic hair ritual quiz, and shop for the products at Sephora.
Store: Shaz & Kiks - shazandkiks.com
Shaz & Kiks is an Austin-based brand founded by Shaz and Kiku, who merged their South Asian heritage with modern science to create a line of hair care products that celebrate hair rituals passed down through generations. The store, shazandkiks.com, offers a range of products designed to promote Foundational Hair Health™ with Ayurvedic principles. Customers can shop for these products at Sephora as well. The brand values community support and strives to make every woman feel beautiful, healthy, and strong through their carefully crafted formulations.
