Earth Day: 95% of our summer collection includes certified materials 🌱
The recent newsletter from White Stuff celebrates Earth Day by highlighting their commitment to using sustainable materials in their latest summer collection. Here is a detailed breakdown of the contents:
Contents of the Newsletter:
- White Stuff emphasizes their focus on sustainability and the use of certified materials in 95% of their summer collection.
- They introduce REPREVE® swimwear, made from 100% recycled materials like plastic bottles.
- New materials introduced include Livaeco™ Viscose and Modal, sourced from Forestry Stewardship Council (FSC®) certified pulp, ensuring traceability.
- They proudly mention being the UK's largest retailer of Fairtrade Sourced Cotton, promoting ethical and fair trade practices in the fashion industry.
- European Flax Linen used in their collection is grown sustainably in Northern Europe with minimal water and chemical usage, emphasizing environmental friendliness.
- Almost half of their collection features organic cotton, farmed without harmful chemicals, GMOs, or synthetic fertilizers, promoting soil and water health.
Products in the Newsletter:
White Stuff showcases a variety of sustainable products in their summer collection, including REPREVE® swimwear, Livaeco™ Viscose and Modal garments, Fairtrade Sourced Cotton items, European Flax Linen pieces, and organic cotton clothing.
About White Stuff (whitestuff.com):
White Stuff is a fashion brand based in the UK with a strong commitment to sustainability and ethical practices. Their emphasis on using certified materials and promoting fair trade initiatives sets them apart in the industry. The company's online store, whitestuff.com, offers a wide range of women's knitwear, dresses, jackets, accessories, and footwear, all reflecting their dedication to eco-friendly fashion.
Overall, White Stuff's Earth Day newsletter not only showcases their latest collection but also highlights their ongoing efforts towards a more sustainable and environmentally conscious fashion industry.
