Newsletter Analysis: ZALES Last Minute Christmas Gifts
1. Contents of the Newsletter
The newsletter from ZALES promotes last-minute Christmas gifts with a deadline for ordering by 2pm ET for Christmas delivery. It offers discounts of up to 50% off on select styles. The email showcases various jewelry pieces with significant savings. The newsletter also highlights the option of giving e-gift cards for those who prefer to let the recipient choose their own piece. Additionally, it presents a range of holiday gifts for both men and women, encourages exploring the gift guide, and mentions the convenience of buying online and picking up in-store until December 24.
2. Featured Products
ZALES is currently offering discounts on several jewelry pieces showcased in the newsletter:
- Style 1: Originally priced at $5,399, now available for $2,499.98 (you save $2,895).
- Style 2: Originally priced at $399, now available for $199.98 (you save $195).
- Style 3: Originally priced at $1,339, now available for $799.98 (you save $535).
- Style 4: Originally priced at $400, now available for $199.98 (you save $200).
- Style 5: Originally priced at $499, now available for $279.98 (you save $215).
- Style 6: Originally priced at $619, now available for $299.98 (you save $315).
Additionally, there is a 30% off offer on select 10K -14K gold jewelry.
3. About ZALES Store (zales.com)
ZALES, known as "The Diamond Store," is a renowned jewelry retailer offering a wide range of fine jewelry pieces. The store provides expert jewelry services such as repair, restyling, sizing, and appraisals. Customers can shop online and pick up orders in-store by December 24. ZALES also emphasizes its e-gift card option, allowing recipients to choose their preferred jewelry. The store caters to both men and women with a selection of holiday gifts, engagement rings, necklaces, and customization options. Additionally, ZALES offers flexible financing through the Zales Credit Card and provides free shipping with no minimum purchase requirement. The store values customer loyalty through the ZALES VAULT REWARDS program, offering benefits like same-day delivery and flexible payment options.